Cirencester Friendly joins the Institute of Customer Service

Cirencester Friendly, the income protection specialist has further cemented its commitment to providing excellent customer service and a personal approach by joining the Institute of Customer Service.

This is a positive step for the Society proving the consistent and constant commitment to enhance the experience that Members and Advisers receive.

Michelle West-Wiggins, Head of Customer Care and Business Processing at Cirencester Friendly Society said:

“Joining the Institute is further proof that alongside our award-winning products, we view customer service and a personal approach as a key differentiator. The principles instilled by the Institute of Customer Service mirror those of the Society, and we look forward to working with the Institute and exchanging ideas with other member firms to enhance our proposition even further.”

Jo Causon, Chief Executive of the Institute of Customer Service comments:

“I’m delighted that Cirencester Friendly are members of the Institute of Customer Service.  It’s a sign of intent and recognises the importance of delivering excellent service to customers.  By joining forces with organisations from a wide variety of sectors, Cirencester Friendly is making a clear statement that the customer experience is a priority for them. Membership of the Institute will enable Cirencester Friendly to benchmark against organisations across a range of sectors. It also provides opportunities to learn from other members, along with access to exclusive research and insight.” 

Cirencester Friendly’s Membership is in excess of 40,000 and spans the UK.

The Institute of Customer Service is the professional body for customer service delivering tangible benefit to organisations and individuals so that their Members can improve their customers’ experience and their own business performance.

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